How to run cold email prospecting campaigns under GDPR
The goal of the GDPR wasn’t to stop cold emailing in the EU. Outbound sales are essential to many businesses and will continue to be.
Attract, engage & win more customers with the
ALIGN SALES & MARKETING TO GROW BIGGER REVENUES
ATTRACT PROSPECTS
ADVERTISING
Automate your bids, boost your ROI, save time & money to the fullest. Create flexible and powerful optimization rules with simple IF/THEN logic. With automated rules, you can monitor and control your campaigns based on CPA, ROAS, and other calculated metrics.
CONVERT CUSTOMERS
MARKETING
Bring all of your customer engagement data (CRM, purchasing, email, sales, web, mobile, ads and more) into one centralized marketing hub, so that you can run more personalized and results-oriented marketing campaigns across multiple communication channels.
GROW SALES
SALES
Accelerate sales with strategic targeting, informed sales conversations, and enhanced sales and marketing productivity. Build target pipelines faster. Intelligently automate tasks and spend more time closing new accounts with aligned sales and marketing.
Attract. Engage. Grow.
Turn data into demand with our customer winning platform
Play Video
Growing your business has never been easier
GET STARTED WITH OUR 5 STEP PROCESS…
1) Connect
BRING ALL YOUR CUSTOMER DATA INTO ONE PLACE
Smarketing Cloud’s centralized Customer Data Platform easily connects to and syncs the tools you’re using every day.
Harness the power of big data by bringing it all together in one place to create a single view of your customers.
2) Collect
CAPTURE DATA FROM EVERY CUSTOMER TOUCH POINT
Track the customer journey across web and mobile.
Automatically collect customer data from your websites, apps, CMS platforms, CRM, transactional systems and other custom sources with Smarketing Cloud’s Data Management Platform.
3) Organise
TREAT YOUR PROSPECTS AND CUSTOMERS LIKE PEOPLE, NOT DATA POINTS.
Create detailed and highly actionable user segments and single customer views.
Tap into an activity stream of everything someone has done, and how they’ve interacted with your brand and the messages you’ve sent.
4) Activate
SEND THE RIGHT MESSAGES AT THE RIGHT TIME
Send or schedule customer communications across any channel and target relevant, personalized messages to just the right people.
Attract new prospects to your business, recommend items and ultimately nudge them to buy with highly targetted search, social, display ads.
5) Measure
TRACK ROI & DO MORE OF WHAT WORKS
Adjust and learn from every aspect of your campaigns to make smarter sale and marketing decisions and grow revenue faster.
Rich insights help you better understand what works for you.
TRY FOR FREE!
PRICING THAT GROWS AS YOU GROW.
Big or small, we’ve made smart marketing accessible to all.
Latest Posts
Learn more about how we’re thinking and what we’re up to.
What is Facebook Messenger marketing and why should your business be using it?
Drive engaging conversations & fast track your sales through Facebook Messenger Marketing. If you’ve been struggling to get people to open your emails, buy your
How A Strategic Sales Playbook Grows Revenue
Want to improve productivity across your sales and marketing teams, standardize best practices, reduce ramp-up time, and make your salespeople more autonomous? Then its time
JOIN OUR LEADERS COMMUNITY
GET THE LATEST GROWTH, MARKETING, SALES, AND ADVERTISING TECHNIQUES + GAIN ACCESS TO EXCLUSIVE TRAINING AND IRISH EVENTS.